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Archive for September, 2013

4 Tips For Building An Online Community That Promotes Your Business Growth

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Topic: 4 essential tips for fostering a true ‘community’ online that will promote business growth and provide your customers with what they are REALLY looking for. In my latest book ‘iLead’, I make a statement that I believe to be VERY relevant to the subject of fostering an online community. “For businesses seeking growth, this goes beyond customer surveys and focus groups. Those tactics sometimes work, but they have a much smaller return on investment when you consider the time, money and effort needed to make them work. Done properly, a community will be an entirely organic thing, growing every…Continue Reading →
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The Psychology Of Customers

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In the book iLead I detail a number of ways to drastically improve your marketing, branding, and I show you how to use today’s technology to automatically get your message out to your customers. In chapter 3, there is also a section that deals with the psychology of customers, and that subject is what today’s post is going to demonstrate. Here is an excerpt from the chapter that I believe sets a great tone for our discussion. “Understanding the psychology of your customer allows you to help them reach their goals faster, and at the same time it creates an…Continue Reading →
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List of Paid Traffic Sources For Your Website!

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It doesn't matter if you have an offline business with a website, or if you business is completely online with no brick and mortar office.  If you have a website you need quality, targeted traffic on a consistent basis to grow your brand, your sales, and your revenue. Below, you'll find a list of the top paid sources of traffic (PPC, Retageting, etc) to boost your online business growth.  This list is certainly not all-inclusive, and it's onlyu a general list. Some sources of traffic will convert for one industry, and not for another – but no matter what industry…Continue Reading →
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