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Archive for December, 2015

The End Of Traditional Marketing

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If you've ever worked with a traditional marketing company, you know what to expect… Lots of questions about your target market Lots of testing Lots of "invoice creep" (where you keep getting billed for more and more incidentals) Here's what's wrong with that… You are NOT the best person to tell them about your target market! Although every traditional marketing company will tell you that you are, you most definetely are not. This is why so many marketing companies will blow through the budget, and afterwards, they'll blame YOU and say that the inforamtion you gave them at the start was flawed.…Continue Reading →
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